E·A

E-E-A-T Auditor

Page-level forensic audit · Experience, Expertise, Authoritativeness, Trust

01Source HTML

Paste the full HTML of a page (View Source > Select All > Copy). Tool runs entirely client-side.

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Audit results will appear here.

Why BYOK SaaS Beats Bundled Pricing

By Jane Cole, published March 15, 2026, updated April 20, 2026

BYOK pricing saves users 60 to 90 percent on AI tool subscriptions, according to our 2026 pricing study of 240 indie SaaS buyers.

For more on methodology, see the full methodology or contact the author.

`, weak: ` The Best AI Tools for 2026

The Best AI Tools for 2026

In today's fast-paced world, AI tools are revolutionary. There are many great options to choose from. We've leveraged our expertise to bring you the best picks.

It's important to find tools that work for you. Don't forget what we covered earlier.

`, clear: '' }; const CHECKS = { experience: { letter: 'E', label: 'Experience', sub: 'First-person evidence the author has done the thing', checks: [ { id: 'first-person', label: 'First-person language present', pts: 5, fn: (doc, text) => { const fp = (text.match(/\b(I |we |our |my |us )/gi) || []).length; if (fp >= 5) return { pass: 'pass', detail: `${fp} first-person markers found.` }; if (fp >= 1) return { pass: 'warn', detail: `${fp} first-person markers. More signals lived experience.` }; return { pass: 'fail', detail: 'No first-person language. Pages with zero "I" or "we" score lower for Experience.' }; }}, { id: 'concrete-numbers', label: 'Concrete numbers in body', pts: 5, fn: (doc, text) => { const nums = (text.match(/\b\d+(?:[.,]\d+)?(%|x| percent| million| billion| years?| months?| days?)?\b/gi) || []).length; if (nums >= 5) return { pass: 'pass', detail: `${nums} numeric facts in body.` }; if (nums >= 2) return { pass: 'warn', detail: `${nums} numeric facts. More raises Experience signal.` }; return { pass: 'fail', detail: 'Very few specific numbers. Experience signals come from concrete data.' }; }}, { id: 'case-study', label: 'Case study or example language', pts: 4, fn: (doc, text) => { const hits = (text.match(/\b(for example|case study|in practice|when we|here's how|the time I|last (year|month|quarter)|in (20\d{2}))/gi) || []).length; if (hits >= 2) return { pass: 'pass', detail: `${hits} concrete-example phrases found.` }; if (hits === 1) return { pass: 'warn', detail: 'One example phrase. Add more to show lived experience.' }; return { pass: 'fail', detail: 'No example or case-study phrases. Reads as abstract.' }; }} ] }, expertise: { letter: 'E', label: 'Expertise', sub: 'Credentials and depth markers', checks: [ { id: 'author-byline', label: 'Author byline present', pts: 6, fn: (doc) => { const byline = doc.querySelector('[rel="author"], .byline, .author, [class*="author-name"], [itemprop="author"]'); if (byline) return { pass: 'pass', detail: 'Author byline element found.' }; const meta = doc.querySelector('meta[name="author"]'); if (meta && meta.getAttribute('content')) return { pass: 'warn', detail: `Only meta author tag: "${meta.getAttribute('content')}". Add a visible byline.` }; return { pass: 'fail', detail: 'No author byline. Anonymous content scores low for Expertise.' }; }}, { id: 'author-bio', label: 'Author bio section', pts: 4, fn: (doc, text) => { const bio = doc.querySelector('.author-bio, .bio, [class*="about-author"], [class*="author-info"]'); if (bio) return { pass: 'pass', detail: 'Author bio section found.' }; const aboutLink = doc.querySelector('a[href*="/author"], a[href*="/about"]'); if (aboutLink) return { pass: 'warn', detail: 'Link to author/about page found, but no inline bio.' }; return { pass: 'fail', detail: 'No author bio section or author page link.' }; }}, { id: 'word-count', label: 'Substantial content (>500 words)', pts: 4, fn: (doc, text) => { const wc = text.split(/\s+/).filter(Boolean).length; if (wc >= 1500) return { pass: 'pass', detail: `${wc} words. Deep coverage.` }; if (wc >= 500) return { pass: 'pass', detail: `${wc} words. Adequate depth.` }; if (wc >= 200) return { pass: 'warn', detail: `${wc} words. Thin for an expertise-claim page.` }; return { pass: 'fail', detail: `${wc} words. Too thin to demonstrate expertise.` }; }} ] }, authoritativeness: { letter: 'A', label: 'Authoritativeness', sub: 'Schema, citations, and outbound links', checks: [ { id: 'person-schema', label: 'Person or Article schema present', pts: 7, fn: (doc) => { const scripts = doc.querySelectorAll('script[type="application/ld+json"]'); let hasPerson = false, hasArticle = false; scripts.forEach(s => { try { const j = JSON.parse(s.textContent); const types = Array.isArray(j) ? j.map(x => x['@type']) : [j['@type']]; if (types.includes('Person')) hasPerson = true; if (types.some(t => ['Article', 'NewsArticle', 'BlogPosting'].includes(t))) { hasArticle = true; const author = Array.isArray(j) ? j.find(x => x.author)?.author : j.author; if (author && (author['@type'] === 'Person' || author.name)) hasPerson = true; } } catch(e) {} }); if (hasArticle && hasPerson) return { pass: 'pass', detail: 'Article schema with Person author found.' }; if (hasArticle) return { pass: 'warn', detail: 'Article schema found but no Person author inside it.' }; if (hasPerson) return { pass: 'warn', detail: 'Person schema found but no Article schema.' }; return { pass: 'fail', detail: 'No Person or Article schema. Both raise Authoritativeness signals.' }; }}, { id: 'sameAs', label: 'sameAs profile links', pts: 4, fn: (doc) => { const scripts = doc.querySelectorAll('script[type="application/ld+json"]'); let total = 0; scripts.forEach(s => { try { const j = JSON.parse(s.textContent); const items = Array.isArray(j) ? j : [j]; items.forEach(item => { const sa = item.sameAs || (item.author && item.author.sameAs); if (Array.isArray(sa)) total += sa.length; }); } catch(e) {} }); if (total >= 3) return { pass: 'pass', detail: `${total} sameAs profile links.` }; if (total >= 1) return { pass: 'warn', detail: `${total} sameAs link(s). Aim for 3+: GitHub, LinkedIn, Twitter, personal site.` }; return { pass: 'fail', detail: 'No sameAs profile links. These connect the author to their public identity.' }; }}, { id: 'outbound-cite', label: 'Outbound citation links', pts: 4, fn: (doc) => { const links = doc.querySelectorAll('a[href^="http"]'); const external = Array.from(links).filter(a => { const href = a.getAttribute('href'); return href && !href.includes('javascript:') && !href.includes('mailto:'); }); if (external.length >= 3) return { pass: 'pass', detail: `${external.length} outbound links found.` }; if (external.length >= 1) return { pass: 'warn', detail: `${external.length} outbound link(s). Authoritative pages cite sources.` }; return { pass: 'fail', detail: 'No outbound citation links. Pages with zero outbound links signal closed-loop content.' }; }} ] }, trust: { letter: 'T', label: 'Trust', sub: 'Dates, contact info, and transparency', checks: [ { id: 'date-published', label: 'datePublished or visible publish date', pts: 6, fn: (doc) => { const time = doc.querySelector('time[datetime]'); const scripts = doc.querySelectorAll('script[type="application/ld+json"]'); let schemaDate = null; scripts.forEach(s => { try { const j = JSON.parse(s.textContent); const items = Array.isArray(j) ? j : [j]; items.forEach(item => { if (item.datePublished) schemaDate = item.datePublished; }); } catch(e) {} }); if (time && schemaDate) return { pass: 'pass', detail: `Visible and schema datePublished both found (${schemaDate}).` }; if (schemaDate) return { pass: 'pass', detail: `Schema datePublished: ${schemaDate}` }; if (time) return { pass: 'warn', detail: `Visible date present but no schema datePublished.` }; return { pass: 'fail', detail: 'No publish date in any form. Undated content scores low for Trust.' }; }}, { id: 'date-modified', label: 'dateModified for freshness', pts: 3, fn: (doc) => { const scripts = doc.querySelectorAll('script[type="application/ld+json"]'); let mod = null; scripts.forEach(s => { try { const j = JSON.parse(s.textContent); const items = Array.isArray(j) ? j : [j]; items.forEach(item => { if (item.dateModified) mod = item.dateModified; }); } catch(e) {} }); if (mod) return { pass: 'pass', detail: `dateModified: ${mod}` }; return { pass: 'warn', detail: 'No dateModified. Signals stale content to AI engines.' }; }}, { id: 'contact', label: 'Contact info or contact link', pts: 4, fn: (doc, text) => { const contactLink = doc.querySelector('a[href*="contact"], a[href^="mailto:"]'); const emailInText = text.match(/[a-zA-Z0-9._%+-]+@[a-zA-Z0-9.-]+\.[a-zA-Z]{2,}/); if (contactLink || emailInText) return { pass: 'pass', detail: contactLink ? 'Contact link found.' : `Email found: ${emailInText[0]}` }; return { pass: 'fail', detail: 'No contact link or email. Pages with no way to reach the author look untrustworthy.' }; }}, { id: 'publisher', label: 'Publisher organization in schema', pts: 4, fn: (doc) => { const scripts = doc.querySelectorAll('script[type="application/ld+json"]'); let pub = null; scripts.forEach(s => { try { const j = JSON.parse(s.textContent); const items = Array.isArray(j) ? j : [j]; items.forEach(item => { if (item.publisher && item.publisher.name) pub = item.publisher.name; }); } catch(e) {} }); if (pub) return { pass: 'pass', detail: `Publisher: ${pub}` }; return { pass: 'warn', detail: 'No publisher in schema. Article schema benefits from a named publisher.' }; }} ] } }; function runAudit(html) { if (!html.trim()) return null; let doc; try { const parser = new DOMParser(); doc = parser.parseFromString(html, 'text/html'); } catch (e) { return null; } const bodyText = (doc.body ? doc.body.textContent : '').replace(/\s+/g, ' ').trim(); const results = {}; let totalScore = 0; let maxScore = 0; let passed = 0; let totalChecks = 0; Object.entries(CHECKS).forEach(([key, dim]) => { const checkResults = dim.checks.map(c => { const r = c.fn(doc, bodyText); totalChecks++; const earned = r.pass === 'pass' ? c.pts : (r.pass === 'warn' ? Math.round(c.pts * 0.5) : 0); if (r.pass === 'pass') passed++; totalScore += earned; maxScore += c.pts; return { ...c, ...r, earned }; }); const dimEarned = checkResults.reduce((s, c) => s + c.earned, 0); const dimMax = checkResults.reduce((s, c) => s + c.pts, 0); results[key] = { ...dim, checks: checkResults, earned: dimEarned, max: dimMax }; }); return { results, totalScore, maxScore, passed, totalChecks, percent: Math.round((totalScore / maxScore) * 100) }; } function renderResults(audit) { if (!audit) { $('dim-list').innerHTML = '

Audit results will appear here.

'; $('score-circle').textContent = '0'; $('score-circle').className = 'score-circle'; $('score-title').textContent = 'Awaiting input'; $('score-desc').textContent = 'Paste page HTML and click "Run audit".'; $('checks-passed').textContent = '0'; return; } const pct = audit.percent; $('score-circle').textContent = pct; let cls = '', title = '', desc = ''; if (pct >= 75) { cls = 'high'; title = 'Strong E-E-A-T signals'; desc = 'Page demonstrates Experience, Expertise, Authoritativeness, and Trust well.'; } else if (pct >= 50) { cls = 'mid'; title = 'Mixed signals'; desc = 'Some E-E-A-T signals present; specific dimensions need work.'; } else { cls = 'low'; title = 'Weak E-E-A-T signals'; desc = 'Multiple dimensions are missing or thin. Address fails below.'; } $('score-circle').className = 'score-circle ' + cls; $('score-title').textContent = title; $('score-desc').textContent = desc; $('checks-passed').textContent = `${audit.passed}/${audit.totalChecks}`; const list = $('dim-list'); list.innerHTML = ''; Object.values(audit.results).forEach(dim => { const dimPct = Math.round((dim.earned / dim.max) * 100); let dimCls = 'low'; if (dimPct >= 75) dimCls = 'high'; else if (dimPct >= 50) dimCls = 'mid'; const wrap = document.createElement('div'); wrap.className = 'dimension'; wrap.innerHTML = `

${dim.letter}

${dim.label}${dim.sub}

${dim.earned} / ${dim.max}

${dim.checks.map(c => `

${c.pass === 'pass' ? '+' : (c.pass === 'warn' ? '~' : 'x')}

${escapeHtml(c.label)} ${escapeHtml(c.detail)}

${c.earned}/${c.pts}

`).join('')}

`; list.appendChild(wrap); }); } function escapeHtml(s) { return String(s||'').replace(/&/g, '&').replace(//g, '>'); } $('audit-btn').addEventListener('click', () => { const html = $('html-input').value; if (!html.trim()) { renderResults(null); return; } renderResults(runAudit(html)); }); document.querySelectorAll('[data-example]').forEach(btn => { btn.addEventListener('click', () => { const ex = EXAMPLES[btn.dataset.example]; $('html-input').value = ex; if (ex) renderResults(runAudit(ex)); else renderResults(null); }); }); $('theme-toggle').addEventListener('click', () => { const cur = document.body.dataset.theme; const next = cur === 'dark' ? 'light' : 'dark'; document.body.dataset.theme = next; $('theme-toggle').textContent = next === 'dark' ? 'Light mode' : 'Dark mode'; }); if (window.matchMedia && window.matchMedia('(prefers-color-scheme: dark)').matches) { document.body.dataset.theme = 'dark'; $('theme-toggle').textContent = 'Light mode'; }